OROKR PR & AD Campaign Presentation was a super HIT!

So, I made a presentation for the Oakley OROKR campaign that I talked about a few days ago. I am not sure what other students or Susan (the professor for my class) thought, but I totally loved it.

The presentation was super hep with a lot of pictures illustration. The PR Tactics suggested in the presentation were quite cool. But the show stealer was the little movie (or a digital story board, if you will) I put together and I put it up on Google Video. Here's the link:

http://video.google.com/videoplay?docid=6268015924268573884

It is work of an amateur. But the idea behind it is pretty cool, I guess. I said to the class that whatever marketing material goes out for OROKR, be it TV Ads, Print, Online, etc., should have the tone, look and feel of this story board. Here's a little disclaimer - I agree that there are some pictures in the movie that are Oakley's THUMP, but since the purpose of this video is purely educational and the effort is to just get the message!

I guess people loved it. Even if they didn't, I think I've never gotten so creative before!

-s

P.S: BTW, I put the video up on Google because yesterday for another class in the same room, we had a problem. We couldn't play the movie on the desk. So I had no other option but to show the class that I had gone 1 step further in promoting the OROKR!

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